
Halloween Celebration on the Avenue
This year, 2011, our parade takes place on Saturday, October 29
For decades, Piedmont Avenue has been host to one of the most fun, family-friendly Halloween parades around. Held the Saturday before Halloween, merchants open their doors to hundreds of youngsters in their scariest costumes.
25th Annual Piedmont Avenue Merchant Association Halloween Celebration – the most “family friendly” in Oakland!!

Halloween Day Schedule:
| Time | Event |
|---|---|
| 9:45am: | Cartoons at the Piedmont Cinema (Linda and Piedmont Avenue) for older children |
| 10am: | Special Storytime at the Library, 160 41st Street, for younger children |
| 11am: | PARADE – meet at Montell and Piedmont Avenue (Blockbuster parking lot). This year our parade will be led by special Parade Marshals – Karen and Mark Jang, Ann Kraynak, Michael Lydon, and Cliff Falloon, and of course, the fabulous John the Bagpiper. And, NEW this year, we will have a special place in the parade for neighborhood pets! Bring yours and let them be a part of the celebration! |
| 11:45am to 1pm: | Trick or Treating at Avenue Candy Station merchants |
| NOTE: Street will be closed from Rio Vista to Linda from 10:45am to 3pm | |
| Noon to 2pm: Music on the Plazas | Key Route Plaza (41st and Piedmont Avenue): Avenue favorite Tara Linda and the Blue Fur Monkeys and at Piedmont Plaza (Linda and Piedmont Avenue): Utah Girl, another Avenue favorite (sponsored by L’Amyx Tea Bar) |
| 12:30pm: | Annual Pet Contest at Paws on Piedmont, 3974 Piedmont Avenue. Paws on Piedmont will also have a photo booth for pets in their store from 11am to 1pm -- all proceeds will go to the Main Coon Adoption Rescue group -- and Maine Coon Adoptions will have a photo booth at Piedmont Plaza (Linda and Piedmont Avenue) during the afternoon |
| Other Events: | |
| Haunted Hallway and other goodies at Piedmont Avenue Elementary School, 4314 Piedmont Avenue | |
| Pumpkin Meadow (everything FREE!) at Mountain View Cemetery, 5000 Piedmont Avenue -- free pumpkins to decorate, jumpers, complimentary hot dogs, cookies and goody bags, and a balloon artist | |
| Primo book sale at the Library (160 41st Street) sponsored by the Friends of the Piedmont Avenue Branch Library, 10 am to 3pm | |
| FREE Face Painting by Build-On from Oakland High School (at Key Route Plaza) and Piedmont Healing Arts at 3871 Piedmont Avenue | |
| Tea sampling throughout the afternoon at L'Amyx Tea Bar, 4179 Piedmont Avenue | |
| Capoeira Mandinga is inviting kids to come and do some tumbling on their mats. At 12:20 they will perform in front of their academy at 4137 Piedmont Avenue. | |
| Wine tasting at Wine on Piedmont, 4183 Piedmont Avenue | |
| Play the Everyone Wins game sponsored by Archway School at Key • Route Plaza (41st and Piedmont Avenue) from noon to 3pm | |
| Grand Opening Celebrations: • Freelove Music School, 4390 Piedmont Avenue, 10am to 4pm • Westwind Karate School, 4131 Piedmont Avenue, Noon to 2pm | |
| • Win Great Gifts from the Avenue! Entry forms at participating merchants • | |
| Specials and Treats at your Favorite Shops and Restaurants! | |
| If you’re looking for something special for Halloween – check out the Video Room’s, (4027 Piedmont Avenue) Horror Movie Sale running from Thursday, 10/20 through Halloween -- $1.99/each. And, while you’re there, ask them about their collection of Horror Posters. | |
| And definitely don’t forget: The Pumpkin Patch at 4414 Piedmont Avenue – your “one-stop” shopping center for everything Halloween including merchandise and pumpkins plus their very scary haunted house ($7 admission) – open every day from 8am to 8pm | |
| Special thanks to the Los Carnales/LaFamilia Motorcycle Club of Piedmont Avenue. We couldn’t make this happen without them! | |